AKD and BWB making Basketball more inclusive and diverse.
We are really proud to announce our newest client, British Wheelchair Basketball. We are working with them to explore how to make the sport even more diverse and inclusive.
Wheelchair basketball is a fast-paced and fast-growing sport that allows non-disabled and disabled people to compete together in its domestic leagues and competition. British Wheelchair Basketball is the governing body for wheelchair basketball in the United Kingdom. Currently there are 17,000 people playing the sport with the hope of growing it to 70,000.
The first thing on our agenda was to watch a match and see this exciting sport in action, we were not disappointed! Ladi, Nana and Akin watched East London Phoenix win their opening match against the Cardiff Met Archers, one of the first matches in the Women’s Professional League, the first disabled professional league in the UK. It was brilliant game and we were privileged to be part of this historic event.
“We are really pleased to be working with British Wheelchair Basketball.It is a great organisation who recognize the challenges in diversifying their sport and we value their honesty and transparency in tackling these issues. We are at AKD are looking forward to working together with BWB.”
We are looking forward to working alongside British Wheelchair Basketball as they set out to make basketball more inclusive. We will be sharing with you the great work we are doing so do follow us on this journey.
Make sure you check out the fixtures and get to a British Wheelchair Basketball match, we promise you will be amazed and inspired!
British Wheelchair Basketball we are super excited to be working with you. Signup to our FREE Sports ACE Leadership taster workshop, this disruptive workshop is designed for sport Leaders, find our more here.
Download our racial diversity report #tellyourstory here.
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